Tag Archives: real estate marketing

Hooking Buyer Emotion

It has been known for years that all purchasing is emotional. I said that in a class once and a lady spoke out to say, “I bought toilet paper yesterday, and that was not emotional.” The lady to her left … Continue reading

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Are Drones the Next Big Thing in Real Estate?

Earlier this month, Homes.com published a new report about the FAA’s updated regulations on the use of drones in real estate marketing, and that brought about one of the most interesting debates among agents and brokers we’ve ever seen. Click … Continue reading

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